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As the money out side of the business, claims has long struggled to gain the budget attention of the money in side.

The New York Senate has passed a number of measures meant to corral auto insurance fraud in the Empire State.

As the "money out" side of the business, claims has long struggled to gain the budget attention of the "money in" side.

As the "money out" side of the business, claims has long struggled to gain the budget attention of the "money in" side.

For years, poor public relations have hindered insurers fight against fraud, but that could be changing. One need only look to a recent public opinion survey for some encouragement.

The public is less tolerant of insurance fraud, but 24 percent of those surveyed think padding claims is acceptable.

Social media in claims investigations is certainly not a novel idea, though its application is continually being refined.

To adapt faster than the fraudsters, carriers must commit to vigilant detection at every stage of the insurance life cycle.