It's a no-brainer: Cross-selling insurance improves retentions, increases profits, and strengthens relationships by offering customers everything from life to pet insurance. But while there are no statistics on how many independent agencies are actively cross-selling to their customers, many experts say theyre not doing it as often as they shouldin...
It's the perfect time to find a nearby tree-shaded spot and spend a leisurely iced tea-fueled afternoon pondering the wondrous vagaries of insurance coverage. To prime your proverbial pump, here is just one such topic: Godzilla.