The result of the increased M&A activity and PE buyers has helped drive agency values higher and created a significantly broader marketplace for buying and selling independent insurance agencies. While the rising tide has lifted all IA The result of the increased M&A activity and PE buyers has helped drive agency values higher and created a significantly broader marketplace for buying and selling independent insurance agencies. While the rising tide has lifted all IA "boats," how high each agency has been lifted varies greatly based on its profile and performance. (Credit: wladimir1804/Adobe Stock)

The private equity (PE) infusion into the independent agent (IA) system is a fairly recent phenomenon that has created a fundamental realignment of the IA business model. It has also created an unprecedented amount of myths and misperceptions about agency values and selling options.

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