Insurtech products are constantly evolving to meet the ever-changing needs of insurers and their policyholders. This rapid expansion into the technology space has changed how insurance is purchased, how claims are filed, and even how insurers communicate with customers.
However, in the midst of this technological evolution, it is important to remember that insurance is very much a relationship-driven business and insurers must never lose sight of the value of customizing the insurance experience for their policyholders.
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