Sales & Marketing

Despite an undeniable desire among customers for more digital processes, most still want to speak to an agent when they have questions.

A new Aon survey found that approximately one-third of insurers expect social media to be their greatest marketing strength in 2021. Here's how to execute those plans.

Insurance agencies can focus on value, clarity, simplicity and relevancy when matching an insured with the right cyber insurance coverage.

Texting is quick, personal and convenient. Here's why insurance agencies should add it to their communication strategies.

Consumers are willing to make an array of additional data available to insurers and other financial service providers.

Insurance agents and brokers, heed the advice in this article before heading into another Zoom meeting.