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Market Insights
17 ways to better market to millennials
By Lynette GilHas anyone bothered to ask millennials what they think are the best ways to reach them? Not really . . . until now.
Sales & Marketing
News and information for property & casualty insurance agents & brokers on how to sell property & casualty insurance to a wide range of customers, how to compete with disruptors like Lemonade or Metromile, how to upsell existing clients, how to attract new clients, how to broaden the range of insurance products they sell, how to reach specific markets, how to market their agency or brokerage, how to increase brand awareness.
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