Starting without any customers, no markets, no office and no money in 1975, our agency grew from zero into a highly successful company that was purchased by a bank 30 years later. Developing and building a killer sales force made it happen.
All agencies share one thing in common: None can achieve exceptional success and sustained growth without a formal producer development and sales management process. If you aren't willing to make this critical commitment, stop reading this column.
[RELATED: Read "Guarantee a sale every day"]
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