Customer Experience

J.D. Power tracked customer loyalty by calculating the percent of insurance customers shopping in Q1 versus the prior quarter.

Insurance marketing messages and brand communications have changed along with the rest of the world.

The new program launching later this year promises 'great prices' to safe drivers while leveraging technology to pay claims quickly.

Digital transformation can effectively touch all insurance functions.

P&C insurance carriers are getting creative about how to put their products in front of new prospects and customers.

Many independent agents agree that how easy it is to work with a carrier is critical when deciding where to place business.