Everything works — and nothing works.

Emulate the focused approach of the Olympic athlete. Consider yourself having these two potential markets.

These strategies are consultative, not confrontational, and have stood the test of time.

This is a good time to think of others first and do some outreach.

What can insurance agents do during a pandemic? Plenty.

Some insurance agents and brokers wing it. But you don't have to when you approach prospecting strategically.

There was no social media or cold calling in ancient times. If there were, these rules may have been written in stone.

A referral isn't automatic business, but the odds are in your favor, especially if you are prepared.