Top Sales & Marketing Stories
Create your own halo effect
By Mark RodgersMaking a favorable first impression with a prospect dramatically increases your chances of hearing a 'yes' later on.
News and information for property & casualty insurance agents & brokers on how to sell property & casualty insurance to a wide range of customers, how to compete with disruptors like Lemonade or Metromile, how to upsell existing clients, how to attract new clients, how to broaden the range of insurance products they sell, how to reach specific markets, how to market their agency or brokerage, how to increase brand awareness.
Making a favorable first impression with a prospect dramatically increases your chances of hearing a 'yes' later on.