Millennials recognize the benefits of AI in P&C insurance, but Gen Z and baby boomers remain skeptical. Insurers can bridge the generational gap through AI education and transparency. (Credit: fizkes/Adobe Stock) Millennials recognize the benefits of AI in P&C insurance, but Gen Z and baby boomers remain skeptical. Insurers can bridge the generational gap through AI education and transparency. (Credit: fizkes/Adobe Stock)

An AI in Insurance Report published by Insurity reveals how insureds feel about P&C carriers using the technology, with some saying it’s a deterrent and others sharing they would recommend an AI-integrated insurer to friends and family.

P&C insurers have embraced AI, incorporating the system into claims processing, fraud detection, personalized risk assessment and AI chatbots to answer common questions. Insurity’s report found that respondents with experience using AI were more likely to view it in a favorable light.

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Ashley Hattle-Cleminshaw

Ashley Hattle-Cleminshaw serves as ALM's PropertyCasualty360 Senior Editor. She brings 10 years of experience in journalism and communications to the editorial team. Reach her by sending an e-mail to [email protected].

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