insurance firms need to transform from a traditional, product-centric mindset to a customer-centric mindset, enabled by the power of data and analytics. (iStock) Insurance firms need to transform from a traditional, product-centric mindset to a customer-centric mindset, enabled by the power of data and analytics. (iStock)

Every industry is grappling with how to achieve successful digital transformation and what processes to prioritize as consumers expect organizations to operate as intelligent enterprises.

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