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Instant Insights / Digital solutions: What insurance agents & brokers need to know

To stay competitive, agents & brokers need to embrace technology. Digital tools offer opportunities to demonstrate your expertise, reach new audiences and engage with existing clients.

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How technology enables brokers and agents to do what they do best

Insurance distribution channels are evolving as the legacy systems of web-based lead generation no longer work.

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Brokers and independent agents have always been the key to delivering consumer-centricity, and digital solutions only enhance that. Brokers and independent agents have always been the key to delivering consumer-centricity, and digital solutions only enhance that. (iStock)

With the recent acquisitions of digital technology firms by the major carriers Berkshire Hathaway and Allstate, a new type of digitally enhanced, consumer-focused insurance distribution model is beginning to take shape, offering a better way of doing business for the entire insurance industry — carriers, brokers and independent agents alike.

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