Top Personal Lines Stories
Is insurance jargon holding insurers back from selling more policies?
By Ashley Hattle-CleminshawA customer-centered approach with simpler terminology may boost add-on policy sales.
News and information for property & casualty insurance agents & brokers on personal lines insurance, including homeowners insurance, flood insurance, earthquake insurance, renters insurance, automobile insurance, life insurance, disability insurance, umbrella insurance and health insurance. These insurance products protect individuals and families against potentially crushing financial losses caused by fire, theft, natural disasters, death, accidents, lawsuits and illness.
A customer-centered approach with simpler terminology may boost add-on policy sales.