Sales & Marketing

Affinity insurance marketing remains crucial despite shifting policyholder tastes, says PIMA Executive Director Ann Dieleman.

The 'policy' covers 57 ketchup-related perils, which nearly half of consumers report facing.

The insurance industry is operating in a new world, and the affinity insurance market can't rely on tried-and-true practices.

This year, homeowners in catastrophe-prone areas can expect rate increases of as much as 25%, Alera Group reports.

These tips will help agencies overcome some of the most common content marketing mistakes.

The 'Like A Good Neighbaaa' commercial reunited 'Twins' co-stars Danny DeVito and Arnold Schwarzenegger.