Sales & Marketing

How does your client feel about working with you? What is the client experience really like?

Why do so few salespeople take the time to truly prepare for a meeting?

Cyber crime often has a more complicated remediation path than other business risks. It follows that the cyber liability insurance application is unique.

Hurricane-force winds can knock out power lines, but what happens when power is restored?

The destruction that Maria exacted on Puerto Ricos fragile electricity system when it slammed ashore as a Category 4 storm is unprecedented not just for the island but for all of the U.S.

After spending 20 years in sales with corporate America, the author has determined that a good sale is like baking a cake.