With the shift toward digital engagement and increasing regulatory compliance concerns, acquiring high performing leads has become much more complicated.
With the shift toward digital engagement and increasing regulatory compliance concerns, acquiring high performing leads has become much more complicated.
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"uri": "/2020/08/24/alcohol-meat-loaf-and-auto-insurance-comparison-shopping/",
"title": "Alcohol, Meat Loaf and auto insurance comparison shopping",
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"summary": "Beginning in mid-March, auto insurance comparison shopping activity took off like a 'Bat Out of Hell.'",
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{
"uri": "/2020/06/23/how-to-identify-and-react-to-new-insurance-shopping-behaviors/",
"title": "How to identify and react to new insurance shopping behaviors",
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"summary": "In the current COVID-19 environment, it's even more important to understand where insurance consumers are in their buying journey.",
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{
"uri": "/2020/01/13/the-benefits-of-switching-from-lead-gen-to-customer-gen/",
"title": "The benefits of switching from lead gen to customer gen",
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"summary": "Rather than focusing on singular points of contact with customers, this approach brings the human element back to insurance marketing.",
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{
"uri": "/2019/05/06/how-data-driven-marketing-insights-help-sell-insurance/",
"title": "How data-driven marketing insights help sell insurance",
"byline": "Jaimie Pickles",
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"prettyDate": "May 06, 2019",
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"summary": "Create more meaningful customer engagement by understanding insurance shopping patterns and behaviors.",
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{
"uri": "/2018/03/23/technology-shifts-the-economics-of-insurance-lead/",
"title": "Technology shifts the economics of insurance lead acquisition",
"byline": " Jeff Brown and Jaimie Pickles ",
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"prettyDate": "March 23, 2018",
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"summary": "Here are four tips for insurance agents and marketers seeking higher quality, more reliable leads in 2018.",
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"uri": "/2018/03/23/technology-shifts-the-economics-of-insurance-lead-acquisition/",
"title": "Technology shifts the economics of insurance lead acquisition",
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"prettyDate": "March 23, 2018",
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"summary": "Here are four tips for insurance agents and marketers seeking higher quality, more reliable leads in 2018.",
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{
"uri": "/2017/10/09/using-data-to-identify-high-intent-consumers/",
"title": "Using data to identify high-intent consumers",
"byline": " Jaimie Pickles ",
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"prettyDate": "October 09, 2017",
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"summary": "With the shift toward digital engagement and increasing regulatory compliance concerns, acquiring high performing leads has become much more complicated.",
"body": null
},
{
"uri": "/2017/10/09/using-data-to-identify-high-intent-consumers/",
"title": "Using data to identify high-intent consumers",
"byline": "Jaimie Pickles",
"kicker": "News",
"prettyDate": "October 09, 2017",
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"summary": "With the shift toward digital engagement and increasing regulatory compliance concerns, acquiring high performing leads has become much more complicated.",
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}
