News and information for property & casualty insurance agents & brokers on personal lines insurance, including homeowners insurance, flood insurance, earthquake insurance, renters insurance, automobile insurance, life insurance, disability insurance, umbrella insurance and health insurance. These insurance products protect individuals and families against potentially crushing financial losses caused by fire, theft, natural disasters, death, accidents, lawsuits and illness.
Many insurance marketers still use traditional direct mail to acquire new customers, and many fail to integrate this essential offline initiative with social media platforms.
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