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The power nostalgia & music bring to insurance marketing
By Steve HalloCSAA's chief marketing officer discusses the company's new Boys No More campaign and what makes an outstanding marketing program.
News and information for property & casualty insurance agents & brokers on how to sell property & casualty insurance to a wide range of customers, how to compete with disruptors like Lemonade or Metromile, how to upsell existing clients, how to attract new clients, how to broaden the range of insurance products they sell, how to reach specific markets, how to market their agency or brokerage, how to increase brand awareness.
CSAA's chief marketing officer discusses the company's new Boys No More campaign and what makes an outstanding marketing program.