By leveraging AI-driven insights, insurers can customize policies to match customers' unique needs, fostering stronger loyalty and satisfaction through personalized coverage options and real-time adjustments. Credit: DIgilife/Adobe Stock By leveraging AI-driven insights, insurers can customize policies to match customers' unique needs, fostering stronger loyalty and satisfaction through personalized coverage options and real-time adjustments. Credit: DIgilife/Adobe Stock

For insurance companies striving to stay ahead in an ever-evolving landscape, artificial intelligence and personalization are powerful tools that can reshape the industry's approach to customer engagement, risk assessment and operational efficiency. However, the term generative AI is often loosely used, overshadowing the importance of operationalizing AI through a decisioning platform.

Continue Reading for Free

Register and gain access to:

  • Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.