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The digital journey: Where commercial insurers are today

Commercial insurers recognize the potential of digitizing assets and the customer experience. Here are the transformative projects underway.

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The article highlights some of the areas commercial insurers should focus on during their digital journey. (Photo: yokie/Adobe Stock)

Commercial lines insurers are moving forward on their digital journeys, spurred by customer demands and the acceleration of digital capabilities in the world at large.

In earlier phases of the industry’s digital journey, all the attention was on personal lines. Commercial lines, especially those covering the more complex risks, were left behind in the wave of digital, mobile, and InsurTech activity that was sweeping other parts of the industry.

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