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Each session in an insurance training program should have a unique, measurable goal. (Photo: Shutterstock/Filipe Frazao) Each session in an insurance training program should have a unique, measurable goal. (Photo: Shutterstock/Filipe Frazao)

Most businesses’ pocketbooks are stretched thin these days. Training programs are among the first line items the ax falls on. But in lean times, practical training is essential to profitability and reducing the risks of errors and omissions.

As Michael Lebouef, a management professor, wrote in “The Greatest Principle of Management in the World (1985), “If you believe that training is expensive, it is because you do not know what ignorance costs. Companies that have the loyalty of their employees invest heavily in permanent training programs and promotion systems.”

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