InsurTech startups have a lot to offer insurance companies but the latter needs to understand that the real metrics of InsurTech success may not be obvious. (iStock) InsurTech startups have a lot to offer insurance companies but the latter needs to understand that the real metrics of InsurTech success may not be obvious. (iStock)

Insurance companies can measure success in any number of ways, including number of years in business, in-force policies, dividends paid to stakeholders and investors, or profits left over after operational costs are subtracted from direct written premium (DWP). The list is almost endless.

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