I started my business Nov. 11, 1977 — 38 years ago this month.
After training tens of thousands of advisors over these 38 years, there have been many lessons learned. They range from cold calling, to product presentation, to dripping, to team building. But before any of these comes planning.
Of all the lessons, business and personal planning is, in my opinion, the most important and most fragile. As some sage noted, "Without a plan, you wind up somewhere."
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