Although the National Oceanic and Atmospheric Administration(NOAA) is predicting a below-normal hurricane season for theAtlantic, coastal residents, property owners and businesses stillshould prepare to deal with some kind of event this summer.

As Tracy Knippenburg Gillis, Reputational Risk & CrisisManagement, Resiliency, and Response Leader, Marsh Risk Consulting,points out, having well-developed, actionable hurricane preparedness and response plans in place before astorm occurs can help to mitigate the effects of a potentialcatastrophe event. With such plans in place, your organization willbe better able to minimize damage to people and property, andrecover as quickly as possible.

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Rosalie Donlon

Rosalie Donlon is the editor in chief of ALM's insurance and tax publications, including NU Property & Casualty magazine and NU PropertyCasualty360.com. You can contact her at [email protected].