I would be very interested in asking Robert H. Benmosche if he would have ever changed the name of AIG's property and casualty unit.

AIG renamed the unit Chartis in July 2009. Benmosche took over as CEO the next month. Maybe I'm being naïve to think Benmosche had nothing to do with the name change as AIG considered him as a replacement for the embattled and bruised Ed Liddy, fresh off a stoning by Congress.

This fall, the “AIG” name is back. Chartis (the Greek word for map) is finished. “AIG” will also appear alongside the logos of other AIG subsidiaries.

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