After writing recently about the predictive modeling now being done by Pitney Bowes Software and Anchor Point Group for the emerging risk of wildfires in this country (and an informative Webinar on the subject), I was amused to see the following headline in the Orange County Register: "Residents worry new fire maps mean higher insurance rates."

It's not exactly Jay Leno material, but I'm sure it brought a few smiles to the faces of some insurance underwriters whose job it is to accurately rate risks such as wildfires.

No one wants to see an increase in their homeowners' rates and insurersdon't enjoy having to pay for off a claim when a home burns to the ground, but that's what the world of insurance is all about.

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