Poor customer service will not only break a good reputation but also break the bank, according to data released by Accenture. The global management consulting company conducted a survey of 1,013 U.S. adults on their behaviors and attitudes toward insurance fraud between May 27 and June 3, 2010. The responses revealed that 55 percent of U.S. consumers say poor service from an insurance company is more likely to cause an individual to commit fraud against that company.

There has also been a significant increase in claims filed since a similar survey was conducted in 2003. The earlier survey reported that 29 percent of U.S. adults had filed P&C claims, but today’s report indicates an increase in that number to 47 percent. That increase in claims filed, whether it includes fraudulent activity or not, has put pressure on insurers to find the solutions at the source of the issue.

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