A restaurant trade group has taken offense to Nationwide Insurance Company's planned Super Bowl ad featuring Kevin Federline dreaming he is a big star only to wake up and discover he is flipping hamburgers.

The ad is one in a series from the Columbus Ohio-based insurer with the theme of "life comes at you fast."

Steven Anderson, president of the National Restaurant Association, wrote to Nationwide Chief Executive Officer Jerry Jurgensen telling him that airing the ad "would give the impression that working in a restaurant is demeaning and unpleasant."

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