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Head’s up, folks! Come Monday, the Consumer Federation of America will unleash a broadside attack against the industry for allegedly gouging consumers to reap record profits the past two years. The Insurance Information Institute–whose new president, Bob Hartwig, vowed to proactively “neutralize critics” when he took office this week–immediately went on the counterattack, before the report was even released. Why wait to get bashed over the head when you are confident in your defense?

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