There's one thing insurance executives can bank on when it comes to their online image: It requires thoughtful strategy.

Insurance agents and brokers, along with professionals in other financial services segments, sometimes get stuck in a rut when it comes to prospecting. But let's face it: Everyone's playbook needs a regular update, even that of the team MVP.

If refreshing your prospecting approach feels daunting, consider taking a page from the book, 'Simplify Your Work Life.'

If refreshing your prospecting approach feels daunting, consider taking a page from the book, 'Simplify Your Work Life.'

Lemonade CEO Daniel Schreiber on the startup's 'mobile, simple and remarkably fast' peer-to-peer insurance model.

Serious subjects including car accidents, claim forms and uninsured motorists become more digestible with a healthy dollop of humor.

Serious subjects including car accidents, claim forms and uninsured motorists become more digestible with a healthy dollop of humor.

The industry has been growing overall, says Steve Weisbart of the Insurance Information Institute. But, certain sectors are struggling to create jobs.