Computer rendering of a faked face of a person. Common deepfake techniques include editing attributes such as hair and eye color, changing someone's voice and even transferring facial expressions from one video or photo to another. (Photo: Sono Creative/Adobe Stock)

Technology is making possible what we previously thought was unimaginable. Photos and audio of the deceased can now be brought to life. Advanced editing technology, once the exclusive domain of the movie industry, is now available to the average internet Joe. Anyone can download a mobile phone app, pose as a celebrity, de-age themselves, or add realistic visual effects that can spruce up their online avatars and virtual identities.  All this and more can be made possible through deepfake technology — basically a form of artificial intelligence (AI) capable of creating synthetic audio, video, images and virtual personas.

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