Adjuster attitude and approach was the most frequently mentioned (46%) primary reason for 5-star ratings, and the second-most mentioned factor (23%) in 1-star ratings. According to the survey report, these factors make it the largest contributor to customer satisfaction. (Credit: 13_Phunkod/Shutterstock.com) Adjuster attitude and approach was the most frequently mentioned (46%) primary reason for 5-star ratings, and the second-most mentioned reason (23%) for 1-star ratings. According to the survey report, these factors make it the largest contributor to customer satisfaction. (Credit: 13_Phunkod/Shutterstock.com)

When it comes to online reviews, it's all about the stars. Often, while shopping for carriers, customers will seek out these reviews to see how satisfied other customers have been with that company's claims process. In a new survey, Hi Marley explores what it takes to ensure potential customers are seeing five stars when they search your agency.

Continue Reading for Free

Register and gain access to:

  • Breaking insurance news and analysis, on-site and via our newsletters and custom alerts
  • Weekly Insurance Speak podcast featuring exclusive interviews with industry leaders
  • Educational webcasts, white papers, and ebooks from industry thought leaders
  • Critical converage of the employee benefits and financial advisory markets on our other ALM sites, BenefitsPRO and ThinkAdvisor
NOT FOR REPRINT

© 2024 ALM Global, LLC, All Rights Reserved. Request academic re-use from www.copyright.com. All other uses, submit a request to [email protected]. For more information visit Asset & Logo Licensing.

Brittney Meredith-Miller

Brittney Meredith-Miller is assistant editor of PropertyCasualty360.com. She can be reached at [email protected].