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“Pet insurance is a weird product. It is essentially a health insurance product regulated as a property and casualty product,” said Chris Blatchly, of Cognizant, explaining pet insurers have to look at health care players such as United Health. (Credit: iamnottaa/Shutterstock) “Pet insurance is a weird product. It is essentially a health insurance product regulated as a property and casualty product,” said Chris Blatchly of Cognizant, explaining pet insurers have to look at health care players such as United Health. (Credit: iamnottaa/Shutterstock)

Increasing rates of pet adoptions alongside growing awareness about animal care and treatment are anticipated to drive the pet insurance market, according to Acumen Research and Consulting, which expects the sector to grow around 7%, compounded annually, through 2027.

North America is expected to see the fastest growth during the forecast period, according to the market research company. The revenue share potential for the region is also high, particularly for the U.S., where more than half of the population has a pet.

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Steve Hallo

Steve Hallo is managing editor of PropertyCasualty360.com. He can be reached at [email protected].  

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