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A virtual claims app shows that insurers care about policyholders’ safety during the COVID-19 pandemic. (Photo: Shutterstock) A virtual claims app shows that insurers care about policyholders’ safety during the COVID-19 pandemic. (Photo: Shutterstock)

Prior to the COVID-19 pandemic, home insurance claims apps had little to no traction. At Mobiquity, we saw insurance companies approach this concept in many different ways, but user adoption remained stubbornly low. On average, less than 5% of insured homeowners file a claim each year. And within that small percentage, we see less than 5% of policyholders use the app to file that claim.

Since the pandemic, however, many insurance companies have asked our team about revisiting their previously failed claims apps. As states reopen, many people still want to stay as safe as possible and limit their direct contact with others. So, now is the right time for providers to make essential processes, like claim assessments and home inspections, contactless via a virtual app.

America's Claims Executive Virtual Leadership Forum & Expo 2021Event

ACE Virtual Leadership Forum & Expo is the annual conference for Senior Claims Executives in Insurance organizations.

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