Person taking a photo of a rear-end accident. Today’s vehicles are designed to reduce the likelihood of accidents, but when they do occur, connected car technology in the vehicles can help reduce the overall claim cycle time. (Photo: Shutterstock)

Perhaps one of the most exciting outcomes of technologies such as cloud, IoT, mobile and artificial intelligence (AI) is their ability to help companies deliver connected, self-directed, highly personalized, curated experiences to their customers.

In the automotive insurance industry, more and more carriers are implementing some or all of these technologies to guide and assist their consumers through many facets of the insurance experience, including claims, policy updates, insurance shopping and more. And the improved access to these technologies has helped drive auto insurance customer satisfaction to its highest level since CY 2000, according to J.D. Power. These capabilities are being introduced at a time when the vehicles themselves are also being loaded with more technology to guide and assist the consumer with vehicle ownership and driving experience.

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