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Given the operational complexity of most insurers and the large quantities of data that insurers use in conducting their everyday business, the CCPA requirements may seem daunting. (Credit: Joe Therasakdhi/Shutterstock) Given the operational complexity of most insurers and the large quantities of data that insurers use in conducting their everyday business, the CCPA requirements may seem daunting. (Credit: Joe Therasakdhi/Shutterstock)

The California Consumer Privacy Act of 2018 (CCPA), which becomes effective on Jan. 1, 2020, is one of the most comprehensive and far-reaching of the new privacy rules proliferating at the international, national and state levels. Through CCPA and similar initiatives, regulators want businesses, including insurers, to be able to protect the privacy and security of consumers’ data.

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