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Instant Insights / Improve Customer Experience & Loyalty

Consumers can be fickle, and many will change an agent or insurer based on a single negative experience. Discover ways to improve customer experience and build long-term loyalty through technology, engagement and more.

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Content services and the insurance customer experience

Leverage content services to give insurance customers the experience they deserve.

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Content services — especially those that are integrated with sophisticated process management and case management capabilities — will be a hallmark of successful insurers in the digital age. (Shutterstock)

Customer experience is top of mind for all insurers these days, and for many, that’s a sea change.

At the outset, that statement might sound odd. Insurers have always cared for their insureds. But customer experience is more than that.

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