"Insurers are concerned about fraud,"says Mark McElroy, head of insurance for TransUnion. "The abilityfor fraud or fraud-related transactions to go undetected ispresenting them with a significant amount of brand reputation atstake." (Photo: Shutterstock)
The insurance industry has long dealt with theissue of fraud, but its impact has multiplied ascompanies have expanded their presence to theinternet. Insurers must not just consider the economic impact offraud, but also the way in which fraud — and all the false alerts,detection and prevention procedures, and investigations that gowith it — impacts their customers' experience.
Customers demand exceptional experiences in orderto retain their business, so combating fraud is critical forany insurer. To understand the state of fraud within theinsurance industry, TransUnion commissioned ForresterConsulting to evaluate the landscape.
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Denny Jacob
Denny Jacob is an associate editor for NU PropertyCasualty360. Contact him at [email protected].
