Insurers of all sizes are investing in predictive analytics as a way to moreaccurately understand the risks their companies will undertake.However, not all of carriers have secured buy-in across theorganization. In fact, at the recent InsureTech Connect event, James (Jimi)Crawford, former NASA scientist and founder of Orbital Insight,theorized that the hardest part of selling analytics solutions toinsurance companies was finding a person on the innovation team whohad a keen understanding of the operations side of the business (orvice versa). 

Orbital Insight is a company that utilizes satellite imagery tohelp governments and businesses create a better understanding ofthe world. Like other technology solution providers, they struggleto find people in insurance who understand both the business andanalytic sides of their organizations. 

This article looks to bridge the gap between the numbercrunchers adjudicating policies and those responsible forprofitability, identifying the common verbiage across both sides toilluminate where common pitfalls may lie.

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