Champions come in all shapes and sizes.

They are praised for their accomplishments and awarded medals and trophies, and even endorsements. However, in June at the America's Claims Event in Charlotte, N.C., a different kind of champion was recognized.

New levels

Customer service is a priority for every insurance company, but some insurers are creating added value and taking their advocacy to new levels. Leading the effort is this year's Claims magazine Customer Champion award winner — Michelle Bjarnson of Generali Global Assistance (formerly CSA Travel Protection). Within the company, Bjarnson holds the title of Voice of the Customer.

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Patricia L. Harman

Patricia L. Harman is the editor-in-chief of Claims magazine, a contributing editor to, and chairs the annual America's Claims Event (ACE), which focuses on providing claims professionals with cutting-edge education and networking opportunities. She covers auto, property & casualty, workers' compensation, fraud, risk and cybersecurity, and is a frequent speaker at insurance industry events. Contact her at [email protected]