The growing popularity of — and interest in — connected cars is presenting a plethora of opportunities for utilities.

Equipped with an internet connection, mobile apps and more, connected cars allow drivers to interact with their environment and utilities to service a new landscape.

At a growth rate 10 times as fast as the overall car market, with estimates that 75 percent of cars shipped globally will be built with connected capabilities by 2020, it will be hard to get away from this phenomenon. Consumer demand for sophisticated navigation, infotainment and driver assistance systems continues to escalate.

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