Are you a cold calling failure?

If you hate cold calling, you aren't doomed. Follow these steps to turn a cold call into a hot lead.

By Michael Pedone | Updated on July 19, 2016

If you’re like me, it’s not so much the fact of cold calling that you hate, it’s the results (or lack of) that has you filled with despise. If eight out of 10 cold calls resulted in a sale, I’m sure you would have a different view of making those cold calls.

So let’s fix the problem.

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