Things are looking up when it comes to how millennials feelabout the auto claims process following an accident. In the latestJ.D. Power 2015 U.S. Auto Claims Satisfaction Study, claimants bornbetween 1977-1994 (Gen Y) showed some improvement in terms ofoverall satisfaction with the claims-filing process, moving from819 in 2014 to 827 in 2015 based on a 1,000-point scale. The numberof Gen Y claimants also grew from 28% in 2014 to 33% in 2015.

However, Gen Y claimants are still less satisfied with theclaims process in comparison to other age groups. Gen X customers(born 1965-1976), who comprise 20% of claimants, showed a markedimprovement, jumping from 847 last year to 855 this year.Pre-Boomers (born before 1946), are still the most satisfiedclaimants, but experienced a drop in satisfaction, falling 17points from 911 in 2014 to 894 in 2015.

Gen Y customers growing

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