Americans have historically taken risks to seek a brighter future. Job opportunities, affordable housing, family and quality of life issues—including weather, crime, outdoor recreation opportunities—all are reasons United States citizens of all ages decide to move from city to city. 

It pays for insurance professionals to be aware of shifting demographics and populations. Are potential customers moving in or out of your area?

Forbes recently took a look at the most recent census data on domestic migration—that is movement within the U.S. between metropolitan areas—between 2010 and 2014. They ranked the nation's 53 largest metro areas based on their annualized rates of population change attributable to migration. 

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