Underwriting leaders at commercial carriers carefully monitortheir portfolios and constantly define necessary adjustments totheir underwriting strategies (e.g., re-balancing the product mixfor some classes of risks, growing specific industry segments).That’s the relatively easy part. Translating and communicatinghigh-level directions for ‘front line’ underwriters (i.e.,underwriters assessing risks on individual accounts) to follow istypically where execution breaks down. Carriers with scale relyingon large and decentralized networks of underwriters are even moreexposed to this common execution challenge.

The art of articulating underwriting strategies is to translatehigh-level directions into actionable pieces of information thatcan be leveraged across the process of underwriting individualaccounts. If done well, there is an opportunity to effectivelyguide every single intermediary step and decision in theunderwriting process. The ultimate outcome is a perfectly executedunderwriting strategy.

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