Insurance agency owners and sales managers need to hire the right kind of people for insurance sales. For assistance with hiring and training producers, The National Alliance Research Academy regularly conducts its "Producer Profile" study, which surveys P&C insurance producers from across the country. Following are some of the study's results from the 2015 edition.
New producer difficulties
More than half of new producers struggle the most with cold calling. As producers become more experienced, they can get more referrals and spend time servicing their accounts, so the amount of time spent cold calling may go down.
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