A drone called the RMAX sprays water over grapevines during a demonstration at the University of California. (AP Photo/Rich Pedroncelli)

(Bloomberg) — Attendees of the annual conference of the drone industry have a new favorite word to describe the pilotless aircraft: drone.

The simple term was once shunned by company representatives and government workers, who were concerned that the word didn’t convey the vehicles’ sophistication. Last year’s meeting even held a panel on whether it was OK to call a drone a “drone.”

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