Robert Rusbuldt, president and CEO of the Independent Insurance Agents & Brokers of America says he finds serious flaws in a recently-released study by McKinsey & Co. on the future of agents.

“McKinsey’s proclamation that it is ’The End of an Era for the Local Insurance Agent’ is dead wrong,” says Rusbuldt, in a statement. “A number of studies over the last several decades have decreed the demise of the independent agency system, and they have all been wrong. Independent agents are resilient entrepreneurs who know how to adapt to marketplace changes.” 

READ: McKinsey to Agents: Adapt or Find Another Line of Work

At the Big “I” boad of directors meeting in San Antonio, Rusbuldt outlined a series of deficiencies in McKinsey’s report, “Agents of the Future: the Evolution of Property and Casualty Insurance Distribution.” 

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