When someone asks you what you do and you respond, “I'm in the insurance business,” do you think they have any idea what you mean? This is a confusing industry since there are so many aspects to it—from the different lines of business to the different ways policies are sold, to the different tasks within any of those specific fields.

This may be a bit self-serving, but those differences are one reason why PropertyCasualty360.com has been so successful over the last two years as we present stories from the many different vantage points in insurance, at least on the property & casualty side.

I bring this up because currently on our website is a slideshow featuring some interesting opinions on what 2013 holds for agents and brokers. One of those slides holds the views of David Bidmead, the U.S. CEO of Marsh Inc. He says: